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date: 03 April 2020

Abstract and Keywords

Until recently, conflicting evidence about rewards’ effects on creativity limited the ability to make firm conclusions about this relationship. This chapter provides an overview of the research (including meta-analytic evidence) on rewards and creativity and details its implications. Whereas the literature on rewards and creativity is extensive, research on the rewards–innovation and rewards–entrepreneurship relationships has been sparse. Although creativity is a precursor for organizational innovation and entrepreneurship, little is known about how rewards may increase employees’ motivation to implement creative ideas including new venture development. This chapter reviews the limited research on rewards’ effects on innovation and entrepreneurship and offers directions for future research to help fill these gaps.

Keywords: creativity, innovation, entrepreneurship, rewards, motivation

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