- OXFORD LIBRARY OF PSYCHOLOGY
- Oxford Library of Psychology
- About the Editors
- From Communication to Healthy Behavior and Adherence
- Barriers and Keys to Treatment Adherence and Health Behavior Change
- Health Literacy and Information Exchange in Medical Settings
- The Role of Nonverbal Communication in Medical Interactions: Empirical Results, Theoretical Bases, and Methodological Issues
- The Art of Medical Information Exchange
- Partnering with and Involving Patients
- Training for Effective Communication in Healthcare Settings
- Beyond the Dyad: Communication in Triadic (and more) Medical Encounters
- Systemwide Communication
- Health Beliefs and Health Outcomes
- Perceived Risk and its Relationship to Health-Related Decisions and Behavior
- Readiness to Change and the Transtheoretical Model as Applied to Addictive Disorders: A Balanced Appraisal
- Social Comparison and Persuasion Processes in Health Communications
- The Role of Culture in Promoting Effective Clinical Communication, Behavior Change, and Treatment Adherence
- Commitment to Change: An Examination of the Maintenance of Health-Behavior Changes
- Social Networks, Social Support, and Health-Related Behavior
- Technology and Implications for Patient Adherence
- Social and Environmental Barriers to Adherence and Healthy Behavior
- Improving Team Communication for Better Health Behavior
- The Importance of Effective Measurement for Fostering Change
- Pediatric Adherence and Health Behavior Change
- Issues in Adolescent Adherence and Health-Behavior Change
- Issues in Aging, Adherence, and Health-Behavior Change
- Adherence and Health Behavior Change in the Context of Mental Health Challenges
- Managing Complex Regimens: The Psychological Context of Family Management of Pediatric Diabetes
- Health Communication: Implications for Reform and Public Policy
Abstract and Keywords
Perceived risk is a rich and multifaceted construct that has a prominent role in many health behavior theories and interventions. There is strong empirical support for its influence on a variety of health-related decisions and behaviors, but it is often misunderstood. This chapter clarifies the conceptual and theoretical underpinnings of perceived risk and describes a selection of individual difference and communication format variables that can affect it. The chapter also provides longitudinal/prospective evidence demonstrating that higher risk perceptions can motivate people to engage in healthier behaviors. Specific attention to clinical situations, information technology, and underserved populations is included.
Erika A. Waters is a social psychologist in the Division of Public Health Sciences, Washington University School of Medicine.
Amy McQueen is Assistant Professor of Medicine, Washington University of St. Louis.
Linda D. Cameron is Professor of Psychology at University of California-Merced.
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