- The Oxford Handbook of Political Communication
- Political Communication: Then, Now, and Beyond
- Creating the Hybrid Field of Political Communication: A Five-Decade-Long Evolution of the Concept of Effects
- The Shape of Political Communication
- A Typology of Media Effects
- The Power of Political Communication
- Nowhere to Go: Some Dilemmas of Deliberative Democracy
- How to Think Normatively About News and Democracy
- Not a Fourth Estate but a Second Legislature
- Presidential Address
- Political Messages and Partisanship
- Political Advertising
- Political Campaign Debates
- Niche Communication in Political Campaigns
- The Functional Theory of Political Campaign Communication
- The Political Uses and Abuses of Civility and Incivility
- The Politics of Memory
- Two-Step Flow, Diffusion, and the Role of Social Networks in Political Communication
- Taking Interdependence Seriously: Platforms for Understanding Political Communication
- Disagreement in Political Discussion
- The Internal Dynamics and Political Power of Small Group Political Deliberation
- Ethnography of Politics and Political Communication: Studies in Sociology and Political Science
- Self-censorship, the Spiral of Silence, and Contemporary Political Communication
- Collective Intelligence: The Wisdom and Foolishness of Deliberating Groups
- Broadcasting versus Narrowcasting: Do Mass Media Exist in the Twenty-First Century?
- Online News Consumption in the United States and Ideological Extremism
- New Media and Political Campaigns
- Political Discussion and Deliberation Online
- The Political Effects of Entertainment Media
- Theories and Effects of Political Humor: Discounting Cues, Gateways, and the Impact of Incongruities
- Music as Political Communication
- Conditions for Political Accountability in a High-Choice Media Environment
- Political Communication: Looking Ahead
Abstract and Keywords
Two recent changes in the political arena should prompt a rethinking of our theories and definitions of political communication: the emergence of trans-national and non-national actors on the international political stage and the enhanced ability of individuals to convey messages to large scale audiences. For example, the entity called IS, ISIL or ISIS has demonstrated that it can set the agendas of both legacy media and elected leaders with evocative messaging that reaches a mass public while at the same time bypassing traditional media gatekeepers. This chapter argues that our theories about the altered relationships among leaders, media, and publics should forsake key assumptions in the “transmission” model, are amendable to a focus on message, and reconsider concepts such as the two-step flow. This changed environment requires as well that a definition of political communication include a concept of power not predicated on top-down models of understanding.
Kate Kenski (Ph.D., University of Pennsylvania) is an Associate Professor of Communication at the University of Arizona where she teaches political communication, public opinion, and research methods. Her book The Obama Victory: How Media, Money, and Message Shaped the 2008 Election (co-authored with Bruce W. Hardy and Kathleen Hall Jamieson; 2010, Oxford University Press) has won several awards including the 2011 ICA Outstanding Book Award and the 2012 NCA Diamond Anniversary Book Award. Her current research focuses on incivility in online forums and multimedia teaching strategies to mitigate cognitive biases.
Kathleen Hall Jamieson, Elizabeth Ware Packard Professor of Communication, Annenberg School of Communication, University of Pennsylvania
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