- List of Figures
- List of Tables
- List of Contributors
- Theorizing Gender-and-Organization: Changing Times…Changing Theories?
- Disturbing Thoughts and Gendered Practices: A Discursive Review of Feminist Organizational Analysis
- Organizations as Symbolic Gendered Orders
- Was will der Mann?
- Feminism, Post-Feminism, and Emerging Femininities in Entrepreneurship
- ‘Meaning That Matters’: An Organizational Communication Perspective on Gender, Discourse, and Materiality
- Female Advantage: Revisited
- The Rocky Climb: Women’s Advancement in Management
- Leadership: A Matter of Gender?
- Negative Intra-Gender Relations between Women: Friendship, Competition, and Female Misogyny
- Sex, Gender, and Leadership: What Do Four Decades of Research Tell Us?
- Gendered Constructions of Merit and Impression Management within Professional Service Firms
- Gender and Careers: Obstacles and Opportunities
- The Glass Cliff: Examining Why Women Occupy Leadership Positions in Precarious Circumstances
- Power and Resistance in Gender Equality Strategies: Comparing Quotas and Small Wins
- Sexual Harassment in the Workplace
- Organizational Culture, Work Investments, and the Careers of Men: Disadvantages to Women?
- Challenging Gender Boundaries: Pressures and Constraints on Women in Non-Traditional Occupations
- Contextualizing Men, Masculinities, Leadership, and Management: Gender/Intersectionalities, Local/Transnational, Embodied/Virtual, Theory/Practice
- Masculinities in Management: Hidden, Invisible, and Persistent
- Masculinity and Sexuality at Work: Incorporating Gay and Bisexual Men’s Perspectives
- Doing Gender Differently: Men in Caring Occupations
- Masculinity in the Financial Sector
- Masculinities in Multinationals
Abstract and Keywords
Set within the context of a consideration of the cultural phenomenon of postfeminism, the focus of this chapter is an exploration of the issue of femininity and entrepreneurship, which unlike masculinity and its relationship with entrepreneurial activity, has had relatively little research attention directed at it. Drawing on three postfeminine factors—individualism, choice, and empowerment; notions of ‘natural’ sexual difference; retreat to the home—the chapter identifies four emerging entrepreneurial femininities including individualized entrepreneurial femininity, maternal entrepreneurial femininity, relational entrepreneurial femininity, and excessive entrepreneurial femininity. The chapter argues that these are embedded within a historically specific postfeminist context and incorporate transformations in popularly available understandings of femaleness and women’s positioning in the contemporary world of work.
Patricia Lewis is Reader in Management in the Kent Business School, University of Kent, UK. Her current research interests include post-feminism, femininity and entrepreneurship, entrepreneurial identity, and gender and entrepreneurship in general. She has published in a range of journals including Gender, Work and Organization, British Journal of Management, and Human Relations.
Access to the complete content on Oxford Handbooks Online requires a subscription or purchase. Public users are able to search the site and view the abstracts and keywords for each book and chapter without a subscription.
If you have purchased a print title that contains an access token, please see the token for information about how to register your code.