- The Oxford Handbook of Internet Studies
- Preface
- Acknowledgments
- List of Figures
- List of Tables
- List of Abbreviations
- Notes on the Contributors
- Internet Studies: The Foundations of a Transformative Field
- The Prehistory of the Internet and its Traces in the Present: Implications for Defining the Field
- Web Science
- Society on the Web
- The Internet as Infrastructure
- Network Societies and Internet Studies: Rethinking Time, Space, and Class
- Digital Inequality
- Sociality Through Social Network Sites
- The Study of Online Relationships and Dating
- Games, Online and off
- Cross-National Comparative Perspectives from the World Internet Project
- New Businesses and New Business Models
- Trust in Commercial and Personal Transactions in the Digital Age
- Government and the Internet: Evolving Technologies, Enduring Research Themes
- Digital Transformations of Scholarship and Knowledge
- Studies of the Internet in Learning and Education: Broadening the Disciplinary Landscape of Research
- Theoretical Perspectives in the Study of Communication and the Internet
- Tradition and Transformation in Online News Production and Consumption
- The Internet in Campaigns and Elections
- The Internet and Democracy
- Analyzing Freedom of Expression Online: Theoretical, Empirical, and Normative Contributions
- Cultural, Legal, Technical, and Economic Perspectives on Copyright Online: The Case of the Music Industry
- Privacy and Surveillance: The Multidisciplinary Literature on the Capture, Use, and Disclosure of Personal Information in Cyberspace
- Digital Infrastructures, Economies, and Public Policies: Contending Rationales and Outcome Assessment Strategies
- The Internet and Development: A Critical Perspective
- The Emerging Field of Internet Governance
- Index
Abstract and Keywords
This chapter concentrates on how trust has been conceptualized and studied, providing a refined understanding of many trust-related issues that affect commerce but arguably also other online transactions in the digital age, such as in the public services. A discussion of the role of experience, gender, and culture in relation to the generation of online trust beliefs is presented. It is noted that trust development is dependent on time. Trust is ‘necessary for the success of economic transactions’ and is viewed as the relationship facilitator between trading partners. The focus of online trust issues has developed, and the role of recommendation agents and avatars in trust building is described in the same way that the antecedents of trust received attention a number of years ago. It is hoped that this chapter has clarified some of the key issues that require consideration when researching trust in an online transaction context.
Keywords: online trust, online transactions, public services, experience, gender, culture, trust building
Regina Connollyis a Senior Lecturer at Dublin City University, Ireland, and Editor-in-Chief of the Journal of Internet Commerce.
Access to the complete content on Oxford Handbooks Online requires a subscription or purchase. Public users are able to search the site and view the abstracts and keywords for each book and chapter without a subscription.
Please subscribe or login to access full text content.
If you have purchased a print title that contains an access token, please see the token for information about how to register your code.
For questions on access or troubleshooting, please check our FAQs, and if you can''t find the answer there, please contact us.
- The Oxford Handbook of Internet Studies
- Preface
- Acknowledgments
- List of Figures
- List of Tables
- List of Abbreviations
- Notes on the Contributors
- Internet Studies: The Foundations of a Transformative Field
- The Prehistory of the Internet and its Traces in the Present: Implications for Defining the Field
- Web Science
- Society on the Web
- The Internet as Infrastructure
- Network Societies and Internet Studies: Rethinking Time, Space, and Class
- Digital Inequality
- Sociality Through Social Network Sites
- The Study of Online Relationships and Dating
- Games, Online and off
- Cross-National Comparative Perspectives from the World Internet Project
- New Businesses and New Business Models
- Trust in Commercial and Personal Transactions in the Digital Age
- Government and the Internet: Evolving Technologies, Enduring Research Themes
- Digital Transformations of Scholarship and Knowledge
- Studies of the Internet in Learning and Education: Broadening the Disciplinary Landscape of Research
- Theoretical Perspectives in the Study of Communication and the Internet
- Tradition and Transformation in Online News Production and Consumption
- The Internet in Campaigns and Elections
- The Internet and Democracy
- Analyzing Freedom of Expression Online: Theoretical, Empirical, and Normative Contributions
- Cultural, Legal, Technical, and Economic Perspectives on Copyright Online: The Case of the Music Industry
- Privacy and Surveillance: The Multidisciplinary Literature on the Capture, Use, and Disclosure of Personal Information in Cyberspace
- Digital Infrastructures, Economies, and Public Policies: Contending Rationales and Outcome Assessment Strategies
- The Internet and Development: A Critical Perspective
- The Emerging Field of Internet Governance
- Index