Abstract and Keywords
This article explores the particular and most outstanding manifestations of trade diplomacy, locating it in a context broader than dominant assumptions and traditional actors. By doing so, it highlights how this space is now shared and shaped in new ways and increasingly occupied by an ample network of diplomatic structures working in a number of proliferating sites. The article first examines how the governance of global trade has moved away from a single focal point to multiplying sites. Second, it explores the challenges that the eruption of civil society has posed to the traditional state-to-state processes. Finally, the article looks at how diplomacy has been shaken to its core by the rise of new knowledge-based bargaining strategies in the global south.
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