Abstract and Keywords
This article explores the existing literature of the three main classes of drivers: economic incentives, personal motivations, and institutional context. It reviews the existing theories and provides linkages to empirical evidence when possible. It then turns to the future of the field and determines several gaps in the literature. There is a positive relationship between sustainability orientation and entrepreneurial which disappears as participants gain greater business education and experience. Researchers in environmental entrepreneurship have not necessarily relied on research in entrepreneurship to build studies on motivation. Social entrepreneurship refers to entrepreneurial ventures with an explicit social mission. The growing research stream strongly shows that the regulatory and societal surroundings must be taken into account in studying environmental entrepreneurship. Finally, potential directions for future research are explained.
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