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date: 04 December 2020

Abstract and Keywords

Advances in mobile technology have allowed young people to access social media regardless of time of day or geographic location. Communication and behaviors that once took place solely offline have shifted to online contexts. Research has found that viewing problematic media content related to risky sexual activity and drug use may change youths’ beliefs and behaviors about these issues. Because social media is popular with adolescents and emerging adults, we must evaluate how the content that they consume could be related to negative outcomes. By understanding the relation between young people’s social media content and their beliefs and behaviors, we can potentially use media as a tool to reinforce more positive behaviors.

Keywords: social media use, risky behaviors, substance use, sexting, media effects, media theories, harmful content

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