Show Summary Details

Page of

PRINTED FROM OXFORD HANDBOOKS ONLINE ( © Oxford University Press, 2018. All Rights Reserved. Under the terms of the licence agreement, an individual user may print out a PDF of a single chapter of a title in Oxford Handbooks Online for personal use (for details see Privacy Policy and Legal Notice).

date: 27 May 2020

Abstract and Keywords

Stigmas have been recognized throughout history and in all cultures. A stigma represents a form of negative deviance that taints the identity and reputation of a person who bears the mark. It labels the bearer as someone to be avoided. There are four major manifestations of stigma: (i) public stigma, (ii) self-stigma, (iii) stigma by association, and (iv) structural stigma. The authors present an analysis of how each manifestation of stigma is related to prosocial behavior or helping. Their analysis focuses on how perceived stigmas can affect the providing of help and on how they can affect stigmatized persons’ seeking help.

Keywords: stigma, deviance, helping, seeking help

Access to the complete content on Oxford Handbooks Online requires a subscription or purchase. Public users are able to search the site and view the abstracts and keywords for each book and chapter without a subscription.

Please subscribe or login to access full text content.

If you have purchased a print title that contains an access token, please see the token for information about how to register your code.

For questions on access or troubleshooting, please check our FAQs, and if you can''t find the answer there, please contact us.