- Oxford Library of Psychology
- Oxford Library of Psychology
- About the Editor
- Storytelling and Media: Narrative Models from Aristotle to Augmented Reality
- Arguing for Media Psychology as a Distinct Field
- Media Psychology and Its History
- Inside <i>Media Psychology:</i> The Story of an Emerging Discipline as Told by a Leading Journal
- Media Literacy: History, Progress, and Future Hopes
- Research Methods, Design, and Statistics in Media Psychology
- Qualitative Research and Media Psychology
- Why It Is Hard To Believe That Media Violence Causes Aggression
- Children's Media Use: A Positive Psychology Approach
- The Role of Emotion in Media Use and Effects
- Media Violence, Desensitization, and Psychological Engagement
- Sexual Media Practice: How Adolescents Select, Engage with, and Are Affected by Sexual Media
- Race, Ethnicity, and the Media
- Representations of Gender in the Media
- The Psychology Underlying Media-Based Persuasion
- Social Influence in Virtual Environments
- Active Video Games: Impacts and Research
- Serious Games: What Are They? What Do They Do? Why Should We Play Them?
- Violent Video Games and Aggression
- Children, Adolescents, and the Internet: Are There Risks Online?
- Pathological Technology Addictions: What Is Scientifically Known and What Remains to Be Learned
- Video Games and Attention
- A General Framework for Media Psychology Scholarship
- Engaging with Stories and Characters: Learning, Persuasion, and Transportation into Narrative Worlds
- The Political Narrative of Children's Media Research
- Media Psychophysiology: The Brain and Beyond
- The Japanese Approach to Research on the Psychological Effects of Media Use
- Media Content Analysis: Qualitative Methods
- Media Psychology: Past, Present, and Future
Abstract and Keywords
The field of media psychology is a recent arrival to the academic world. In spite of apparent overlaps with other disciplines, such as media studies, communications, or sociology, media psychology serves a distinct and necessary role because it shifts the focus of inquiry from media-centric to human-centric. When the Internet replaced the one-to-many communication model of mass media with a many-to-many model, it created peer-to-peer connectivity and turned information distribution into a social system. Interconnectivity is blurring what we once perceived as distinct divisions among technologies. More profoundly, a networked society with real-time access has redefined the roles of media producer, consumer, and distributor, challenging many core beliefs about the world and our place in it. In this globally connected world, media technologies are inextricable from daily life. How individuals and society use these capabilities will be determined in large part by whether we, as a society, are preoccupied with the challenges or seek out the opportunities. Seeing potential demands a forward-looking science that can move beyond traditional models to embrace the complex social system of technology and human behavior. Media psychology bridges this gap. At its best, media psychology seeks to understand the intersection of human behavior and technology to connect the positive capabilities of technology with human needs and goals so that individuals and society can grow and flourish.
Pamela Brown Rutledge, Media Psychology Research Center, Fielding Graduate University, Santa Barbara, CA
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