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date: 04 July 2020

Abstract and Keywords

Four topics relevant to the operation of social influence in virtual media–based environments—particularly digital ones—are discussed: concepts, theory, the nature of social interaction, and new forms of social influence. The summary speculates on the future of virtual technology for scientific inquiry and applications regarding social influence processes.

Keywords: agency, communicative realism, consciousness, context, grounded versus virtual reality, immersion, response systems, self-relevance, virtual social influence

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