- Consulting Editors
- Preface to Volume One: The Economics of Sports
- Economics of League Design: Open Versus Closed Systems
- Competitive Balance
- Club Objectives, Competitive Balance, and the Invariance Proposition
- Theory of the Big Dance: The Playoff Pay-Off in Pro Sports Leagues
- Baseball's Antitrust Exemption: History And Current Relevance
- The Reserve Clause and Labor Mobility
- Salary Caps and Luxury Taxes
- International Labor Mobility and the National Basketball Association
- The Demand for Violence in Hockey
- Hockey: Game Design and Overtime
- Field Position and Strategy in American Football
- Network Television Revenue Sharing and Competitive Balance in the NFL
- Competing Leagues, Mergers, and Expansions
- The Bosman Ruling and Labor Mobility in Football (Soccer)
- Labor Supply and Human Capital Formation in Professional Team Sports: Evidence From The Fa Premier League
- Remembering Three Economic Studies on Professional Golf
- The Economics of NASCAR
- To Be or Not to Be: The NCAA as a Cartel
- What Does Intercollegiate Athletics Do to or for Colleges and Universities?
- Is March Madness Contagious?: Post-Season Play and Attendance in NCAA Division I Basketball
- Gender Equity in Intercollegiate Athletics: Economic Considerations and Possible Fixes
- Economics of the Olympics
- The Economics of the World Cup
- Economics of the Super Bowl
- Career Duration in Professional Football: The Case of German Soccer Referees
Abstract and Keywords
This chapter explores the most prominent National Collegiate Athletic Association (NCAA) event, namely, the annual “March Madness” NCAA Division I men's college basketball tournament. Its central hypothesis is to test whether there are internal and external benefits associated with post-season play in the form of additional future attendance. The effect of post-season basketball tournaments on basketball attendance is described. When more conference members play in the NCAA tournament, there are positive spillovers to attendance for other teams in the conference. If the NCAA selection process is biased against smaller and mid-major conferences, the selection process reduces future attendance to smaller conference teams through two avenues. It is shown that participating in more NCAA tournament games increases attendance up to six years into the future.
Craig A. Depken, II, Department of Economics, University of North Carolina, Charlotte.
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