- Classic Models of Persuasion
- Party Cues
- Do Election Campaigns Matter? A Comparative Perspective and Overview
- Reasoned Persuasion
- Persuasion and Issue Voting
- The Utility and Content of Traditional Ads
- Mobilization Strategies and Get Out the Vote
- Gendered Aspects of Political Persuasion in Campaigns
- Interest Groups and Elections
- Persuasion and Non-Party Groups in the Digital Age
- How Electoral Spending Relates to Political Persuasion
- Low-Resource Candidates and Fundraising Appeals
- Campaigns and Elections in a Changing Media Landscape
- Beyond Infotainment: Political-Entertainment Media and Electoral Persuasion
- Misinformation, Fake News, and Dueling Fact Perceptions in Public Opinion and Elections
- Conspiracy Theories
- Polarization and Media Usage: Disentangling Causality
- National and Cross-National Perspectives on Political Media Bias
- Horse-Race and Game-Framed Journalism’s Effects on Turnout, Vote Choice, and Attitudes toward Politics
- The Incentives and Effects of Independent and Government-Controlled Media in the Developing World
- Persuasion in Interpersonal Networks
- Networks and Media Influence
- Lobbying Networks
- How and Why the Populist Radical Right Persuades Citizens
- Online versus Offline Strategies in Comparative Perspective
- Debating How to Measure Media Exposure in Surveys
- Studying Electoral Persuasion Using Online Experiments
- Citizens, Elites, and Social Media: Methodological Challenges and Opportunities in the Study of Persuasion and Mobilization
Abstract and Keywords
While lobbyists are colloquially thought of as parasites on US democracy, this article offers the perspective that lobbyists are part of vital connective tissue that facilitates interaction between principal players and institutions of policymaking. After a brief review of the history of lobbying in the United States, the article outlines four paradigmatic lenses through which lobbying has been understood—pluralist, realist, behavioral, and relational. It then makes the case that the relational lens is the most productive means of studying and understanding the role of lobbying in the United States. The article concludes with noting the considerable challenges to this field of study.
Jennifer Nicoll Victor holds a Ph.D. in political science from Washington University in St. Louis (2003) and is Associate Professor of Political Science at the George Mason University Schar School of Policy and Government. She is the coauthor of Bridging the Information Gap: Legislative Member Organizations as Social Networks in the United States and the European Union with Nils Ringe (University of Michigan Press 2013) and her research on legislative politics, political parties, organized interests, and campaign finance has been published in the American Journal of Political Science, American Politics Research, Party Politics, PS: Political Science & Politics, British Journal of Political Science, and elsewhere.
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