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date: 13 July 2020

Abstract and Keywords

This chapter presents a critical review of the applications of the institutional perspective in research focused on emerging markets. The review is organized along (a) three distinct institutional strands (i.e., institutional economics, organizational institutionalism, and comparative institutionalism), and (b) three domain areas regarding how each perspective has examined the evolution of the national business environment, the interface between the firm and the institutional context in its home and host countries, and the unique strategies and ways of organizing and managing of firms operating in emerging markets. The chapter concludes with several ideas about promising opportunities for future research on emerging markets in the institutional tradition.

Keywords: institutional theory, institutional economics, organizational institutionalism, comparative institutionalism, emerging markets

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