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date: 22 June 2021

Abstract and Keywords

Te Reo Māori, the Māori language, the indigenous language of New Zealand, is one of the most well known of the languages classified as being endangered. With revitalization efforts starting in the early 1980s, initiatives such as kōhanga reo (“language nests”) have inspired other indigenous revitalization efforts worldwide. This chapter gives an overview of the history of the decline of the Māori language and charts the development of Māori language revitalization efforts which initially focused on the education and broadcasting sectors. However, since 2000 there has been a concerted focus at both government and tribal levels on strengthening the use of the Māori language in the home and community. Looking back over thirty-five years of revitalization efforts and their many phases this chapter provides information that may be of use in the revitalization efforts of other endangered languages.

Keywords: Māori language, language revitalization, endangered language, language shift, indigenous language

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