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Thomas, C., Shughart, W., Thomas, C., & Shughart, W. (2013-07-01). Managerial Economics: Introduction and Overview. In The Oxford Handbook of Managerial Economics. : Oxford University Press. Retrieved 25 Feb. 2021, from https://www.oxfordhandbooks.com/view/10.1093/oxfordhb/9780199782956.001.0001/oxfordhb-9780199782956-e-001.