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date: 28 October 2020

Abstract and Keywords

In this chapter, we revisit influential texts on the management of multinational corporations from the perspective of men and masculinities. We argue that the texts (re)construct an idealized image of management based on problematic assumptions. They carry meanings far beyond the openness and cultural sensitivity which they claim to advocate. We identify these assumptions and disrupt the masculine image of managing multinationals.

Keywords: men, masculinities, family, gender relations, multinational corporations (MNCs)

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