- List of Figures
- List of Tables
- Summaries of Core Literature
- List of Contributors
- Charting the Landscape of Corporate Reputation Research
- Show Me the Money: A Multidimensional Perspective on Reputation as an Intangible Asset
- Keeping Score: The Challenges of Measuring Corporate Reputation
- What Does it Mean to Be Green? The Emergence of New Criteria for Assessing Corporate Reputation
- The Building Blocks of Corporate Reputation: Definitions, Antecedents, Consequences
- A Survey of the Economic Theory of Reputation: Its Logic and Limits
- Meeting Expectations: A Role-Theoretic Perspective on Reputation
- It Ain’t What You Do, it's Who You Do It With: Distinguishing Reputation and Status
- An Identity-Based View of Reputation, Image, and Legitimacy: Clarifications and Distinctions Among Related Constructs
- On Being Bad: Why Stigma is not the Same as a Bad Reputation
- Untangling Executive Reputation and Corporate Reputation: Who Made Who?
- Waving the Flag: The Influence of Country of Origin on Corporate Reputation
- Corporate Reputation and Regulation in Historical Perspective
- Industry Self-regulation as a Solution to the Reputation Commons Problem: The Case of the New York Clearing House Association
- How Regulatory Institutions Influence Corporate Reputations: A Cross-country Comparative Approach
- How Reputation Regulates Regulators: Illustrations from the Regulation of Retail Finance
- A Labor of Love? Understanding the Influence of Corporate Reputation in the Labor Market
- Does Reputation Work to Discipline Corporatemisconduct?
- From the Ground Up: Building Young Firms’ Reputations
- Strategic Disclosure: Strategy as A Form of Reputation Management
- Managing Corporate Reputation Through Corporate Branding
- After the Collapse: A Behavioral Theory of Reputation Repair
- A Framework for Reputation Management Over the Course of Evolving Controversies
Abstract and Keywords
This article, which describes the formidable task of distinguishing reputation from image and legitimacy, evaluates the identity construct and certain key properties. In identity terms, legitimacy is an evaluative statement about the appropriateness of the organisation's central, enduring, and distinctive features, relative to a self-defining set of social requirements. A role-identity perspective shows the function that audiences, their interactions with the organisation, and their specific expectations for an organisation's behaviour, have in shaping social judgements such as legitimacy and reputation. It is suggested that legitimacy and reputation share important similarities and yet have distinct differences. The identity-based framework indicates that a firm seeking to improve their reputation would be better served by clarifying or changing constituents' expectations, rather than by worrying about inaccuracies in their perceptions.
Peter O. Foreman is Associate Professor of Management at Illinois State University. His research interests are in organizational identity, image, and reputation, with a particular focus on multiple identity organizations and the management of identity complexity and conflict. His work has examined these topics in a range of organizational settings, including rural cooperatives, health care systems, sporting events, universities, and insurance companies. His most current research explores the temporally related issues of identity construction, maintenance, and change.
David A. Whetten is the Jack Wheatley Professor of Organizational Studies and Director of the Faculty Development Center at Brigham Young University, Provo, Utah, US. He received his Ph.D. from Cornell. His recent scholarship has focused on organizational identity and identification, theory development, and management education. He has served as president of the Academy of Management and as editor of the Foundations for Organizational Science, an academic book series, and the Academy of Management Review.
Alison Mackey is Assistant Professor of Management at the Orfalea College of Business at California Polytechnic State University. Her research is related to executive labor markets, executive compensation, and corporate social responsibility. Her research has been published in Academy of Management Review, the Strategic Management Journal, and Business & Society. She received the Wiley Blackwell Outstanding Dissertation award from the Academy of Management. She serves on the editorial boards at the Strategic Management Journal and Journal of Management. She earned her Ph.D. from the Ohio State University.
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