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date: 31 May 2020

Abstract and Keywords

The strategic management of technology is fundamentally about the commercialization of new knowledge. This article accordingly focuses very little on the creation of new knowledge, focusing instead mainly on commercialization aspects. Commercialization is primarily about the entrepreneurial role of bringing technology to the user and winning in the marketplace. It involves the quest for competitive advantage — using knowledge, technology, and intellectual property as the differentiator. Whether one is talking about creating new technological know-how or bringing new products and process embodying such know-how to the market, it is helpful to begin by discussing the nature of the knowledge assets implicated by the management of technology. To some, it is a little novel to be talking about ‘managing’ knowledge. Yet this is now a critical business function, requiring new concepts and some accepted definitions.

Keywords: strategic management, intellectual property, technology management, commercialization, new knowledge, knowledge assets

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