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date: 30 March 2017

Abstract and Keywords

This chapter examines New Media art practices in virtual worlds. It focuses on 3D platforms, multiplayer online role-playing games (MMORPGs) like World of Warcraft (WoW), and multi user virtual environments (MUVEs) like Second Life (SL). It analyzes the translation of these worlds from the tangible to the virtual and considers the “mixed/cybrid” and the formal work of virtual art. It also discusses the four aspects of artistic practice in virtual worlds that relate to the representational modality and the permeability of the boundary between worlds, the associated problems of audience, the context of the virtual or transmediated, and the questions of form.

Keywords: virtual worlds, New Media art practices, MMORPGs, World of Warcraft, MUVEs, Second Life, virtual art

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