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date: 22 April 2019

Abstract and Keywords

This chapter discusses the relationship between management ideas and standards. It argues that all management ideas can be understood as standards in the sense of shared, voluntary and descriptive, rather than prescriptive, rules that one or several actors or organizations choose to apply. A few management ideas are presented in the form of codified standards, i.e. standards in a narrower sense. The authors explore why and how some management ideas are ‘translated’ into codified standards and how this process affects these management ideas. They also discuss the wider (intended and unintended) consequences of turning management ideas into codified standards.

Keywords: corporate social responsibility, diffusion, management ideas, quality management, rules, standards

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