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Structuring the Sales Force for Customer and Company Success  

Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer

Print publication date:
Jan 2011
Online publication date:
May 2011

Why not Choose Green? Consumer Decision Making for Environmentally Friendly Products  

Andrew D. Gershoff and Julie R. Irwin

Print publication date:
Nov 2011
Online publication date:
Jan 2012

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