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Recruitment and Competitive Advantage: A Brand Equity Perspective  

Kang Yang Trevor Yu and Daniel M. Cable

Print publication date:
Jul 2012
Online publication date:
Sep 2012
Leaders care about applicant reactions to their recruitment and hiring processes due to the profound effect on the organization's future composition and sustained competitive advantage. In ... More

Studying the Aging Worker: Research Designs and Methodologies  

Brendan M. Baird, Lindsay Pitzer, Alissa Russell, and Cindy S. Bergeman

Print publication date:
Mar 2012
Online publication date:
Sep 2012
This chapter covers a variety of topics related to research methods for studying aging workers. After a review of concepts from life span developmental psychology, the authors explain how ... More

Why Minority Recruiting Doesn’t Often Work, and What Can Be Done About It: Applicant Qualifications and the 4-Group Model of Targeted Recruiting  

Daniel A. Newman, Kisha S. Jones, R. Chris Fraley, Julie S. Lyon, and Kevin M. Mullaney

Print publication date:
Oct 2013
Online publication date:
Dec 2013
This chapter presents an analytic model for examining the effects of targeted recruiting with respect to two goals: improving diversity and improving job performance/academic performance. ... More

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